Key data analyzed is from responses to questions about what prices for a
We prefer the order shown above. The questions can be asked in-person, by telephone, on paper or (most frequently these days) online survey. In the absence of ...
Approach[edit]. Example Van Westendorp questionnaire. The traditional PSM approach asks four price-related questions, which are ...
In a van Westendorp study, survey participants are asked four questions: At what price do you think the product/service is priced so low that it ...
How does the Van Westendorp index work? · At what price do you think the product is priced so low that it makes you question its quality? · At what ...
Reverse order: Reverse the order of Van Westendorp questions. Question width: Adjust the width of the questions so that they are easy to read and look visually ...
The price sensitivity meter asks four survey questions: At what price
Only one question remains: what price should you charge for your
The Van Westendorp survey questions help organizations avoid scaring potential customers away by a large price tag. On the other hand, a low price tag will ...
In order to determine the price of a product, a particular intersection is ...